I have posted in the past on how to run giveaways for your books. Forbes recently posted an article titled, Amazon’s New ‘Buy For Others’ Kindle Feature Lets Authors Buy Giftable Ebooks.
According to the article, Amazon now has a new Kindle feature: Termed “buy for others,” the feature lets users buy multiple copies of an ebook, allowing authors to purchase review copies for their fans.
The update, detailed in a page on KDP’s Help Topics, is explicitly aimed at authors who need to gift their books to others. Authors might need to throw social media giveaways, offer freebies at in-person events, or give newsletter subscribers a review copy. It’s a useful feature, given that marketing is an essential element for indie self-publishers.
A Gift Horse
So how does this change things?
Turns out, it does and it doesn’t. What changed is that gifting ebooks is once again easy. After…
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