Building readership: a quiet rebellion against three pieces of conventional marketing wisdom

Nail Your Novel

I’ll readily admit that book marketing is not my expertise, but some commonly accepted maxims really chafe for me. Indeed, my gut tells me I should do the opposite. So here they are, for better or perverse.

Rebellion 1: Social media – use pictures and videos for greater engagement

We all know the equation. A picture is worth a thousand words. Facebook certainly thinks so, and constantly reminds me with helpful messages. ‘Increase reader engagement with pictures! And videos!’

This is because most of my posts – on my page and my personal space – are text.

I love pictures and I’m not shy to use them, but my medium is words, not images.

As a user of Facebook, the people I cleave to most are those who write thoughtfully, beguilingly, provokingly. Though pictures might attract my eye, I take more notice of the accompanying caption or story. I tune…

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About Anna Dobritt

Anna Dobritt is an independent eBook author and an indie publisher of RPG PDFs and fantasy maps through Cartography Unlimited for RPGs. She loves to read and write, and lives in Michigan. Anna enjoys watching Dr. Who, both the classic episodes from the 1960s-1980s and the current episodes. Anna has three trilogies in the queue: Ravynwyng Chronicles Universe – Volume 1: The Beginning has been released, and Volume 2: Discovery, is going through the editing and revision process, with plans to self-publish in 2016. Volume 3: Truth is currently being written. Two other trilogies are The Archivist — Lenara Lenquil Adventures, and the Guardian Blades Trilogy. Anna has self-published Volume 1 of the Ravynwyng Chronicles Universe titled The Beginning; three short stories: The Hunter, First Raven, Raven Voice; a novelette titled Raven Flight, and a collection of short fiction titled Whispers from Within. Where the imagination soars on glowing wings! May the words ever flow!
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